To make the ad placement process in as smoothly
as possible please submit your advertisements according
to the following specifications:
Electronic format: Adobe
distilled PDF file
Click here
for instructions on creating a PDF
The pdf is created by taking a postscript file that is then
distilled using Adobe Distiller and AdSend job options.
**Completed ads must be less than 2 megabytes in size - papers have a maximum size
that they can accept pdf files which is usually around 2 megabytes.
All fonts must be embedded.
Ads should be emailed to: media@cnaads.com
CNA can accept ad copy via email or CD. If an advertiser provides an ad that is not
saved in the proper PDF format and would like CNA to make
the pdf for them, this can be done at a cost of $50/hour.
Color ads must be provided in both:
Composite format – the pdf file looks like a completed
ad.
CMYK color separations for papers who are unable to use
composites.
CMYK
C-Cyan M-Magenta Y-Yellow K-Black
** For proper 4-color separation, all color graphics should be saved as CMYK EPS images. Black/white and grayscale graphics used within a color document should be saved as TIF images to insure optimal print quality. (Black/white graphics saved as EPS images have a tendency to separate when printed, causing the output product to be "muddy." Saving black/white graphics as TIF images resolves the separation issue, allowing them to appear sharp when printed.)
Banner Ad Requirements
468x60 banner provided in GIF format
234x60 banner to be provided for Sioux City Journal and
Waterloo Courier. These papers do not have 468x60 capability.
Client must provide the URL for banner to link to
If
you have questions on ad submission, contact our Media Department
at media@cnaads.com
or 515-244-2145, ext. 152.