Survival of the fittest in the digital age

Midwest Newspaper Summit 2

February 4, 2010

Downtown Marriott Hotel, Des Moines, IA




The Midwest Newspaper Summit 2 will feature some of the most noteworthy speakers, organizations and businesses currently addressing the challenges facing the newspaper industry.

Find detailed information about each presenter below.

REGISTER FOR THE SUMMIT!

Return to the Midwest Newspaper Summit event page

 

PRESENTERS
 

William Grueskin
Columbia University / The Wall Street Journal Online

Bill Grueskin is current Dean of Academic Affairs at Columbia University and former managing editor of The Wall Street Journal Online. During his tenure at the Online Journal, the site went from free to paid access and became the most prominent pay site on the web. The site also introduced numerous features, including blogs, interactive graphics, podcasts and a robust video platform.


 

Adam Penenberg
Acclaimed Author of Viral Loop and journalism professor at New York University

Adam L. Penenberg is a journalism professor and assistant director of the Business and Economic Program at New York University. A contributing writer to Fast Company, he has also written for Inc., Forbes, the New York Times, Slate, Wired, The Economist, Playboy, and Mother Jones. His latest book is Viral Loop: From Facebook to Twitter, How Today’s Smartest Businesses Grow Themselves.


Randy Hill
The Modellers

The Modellers is a full-service market research firm that has established itself as a premier supplier of decision-making intelligence for the nation’s media companies. The Modellers’ position of “we make the impossible possible” has seldom been put to a more difficult test than helping newspapers turn things around using information from advanced content and pricing optimization studies.


Mike Blinder
The Blinder Group

Mike Blinder is an expert at training traditional sales people on how to embrace new concepts in selling media. Blinder will offer ideas on growing revenues on a digital platform. Today over 350 media companies world-wide are clients of Mike’s company.